How to Increase Your Website Traffic With Twitter
Getting website traffic is the first step to generating and eventually converting leads into long-term, loyal customers. Using paid ads and SEO tactics is a great way to increase traffic, but you should also be branching out into social media marketing. In particular, you can use Twitter to market your brand and send more visitors to your site.
Though you may think that the majority of Twitter is used for sharing meaningless nonsense, this platform can also be a powerful marketing tool. It allows you to connect with millions of people worldwide so you can drive targeted traffic to your site. Here are a few tips on how to do just that.
Share Blog Posts
You can share whatever you want on social media, so you should be letting all your followers know when you’ve written a new blog post or updated other content on your site. It would be a shame to write such valuable content and not share it with the world.
Everyone in your network will see your update and if they’re interested enough they’ll click on your link to read your post. They might even retweet it too to share it with their own networks. But you only have 140 characters to work with, so make sure your Twitter post is enticing and to the point. Use statistics, a quote from your content, or ask an intriguing question that’s related to your new content. Having just a few followers retweet your blog posts can provide you with a snowball effect. People will continue to spread the word far and wide, which gives you higher chances that people will flock to your website.
Read more: Google index checker online
Self-Promotion
You can create a strong brand identity and brand awareness on Twitter. In your profile bio, make sure to add a link and short description of your website and/or blog. This way, you make it really easy for people to find your site so you can increase your website traffic. Use this platform to promote yourself and your website.
However, shameless self-promotion will only give you a bad reputation. Your account shouldn’t be all about you. You need to post about other things and other brands as well. People will get annoyed at seeing you constantly talking about yourself if you do so excessively. You need appropriate balance here, so mix up your posts.
Join the Community
Social media is about being social, so make sure you join communities! There are groups on the platform that have been created for your niche, so find them and get involved. Ask questions, befriend others in the groups, and share some of your ideas and thoughts. Building relationships with others in the industry or those who are interested in your type of business is a great way to get targeted website traffic. You’ll be connecting with people who are interested in what you do, so they’ll be the ones who are most likely to click on your links and check out your website. They’re also the ones who will be more likely to convert to customers into the future, so joining communities can be highly beneficial.
Get Feedback
When you tweet content, your followers can comment, favourite, or re-tweet it. Listen to this type of feedback so you know what’s working and what isn’t. If you’re not getting much feedback about a particular topic you’ve written about, you know not to follow up with it in the future. However, if one of your posts is very popular, you know to keep providing your followers with that type of information later on. It’s a cheap and easy way to get market research in order to understand what type of content will drive website traffic.
Twitter can be a valuable marketing tool if you use it correctly. In order to drive more website traffic, share your content, promote yourself, join communities, and get feedback.
Comments
Post a Comment